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Innovation Labs

March 27, 2006

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Monday User Homework

We want you to create two believable, grounded, different users, who would not normally meet each other as a rich description and an image. Make it challenging (to you) and belivable (to us and the other people here).

Include in your description their:
age
range of interests
current activities
places
attitudes to technology
behaviours
habits
use of media
and a quote from them, and one from someone describing them. If you get stuck, remember the journalists' who, what, where,why, when, how....and talk to us!!

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Day one in Midhurst

Day one of the London Lab in Midhurst, the last of the three pilot Innovation Labs. We've learnt a lot about how to structure the Lab, and the kind of exercises and support that really help teams focus projects and build fantastic presentations. It'll be interested to see what new challenges and ideas we get this week.

The first day is the same as the previous Labs - focusing on introductions, initial pitches and then building a more susbtantial 'NABC' pitch for scrutiny from members of other teams. Today is where a lot of the teams find the first strengths and weaknesses of their ideas, although tommorrow, with its focus on user-centred development, is where the wheels really fall off...

Oh, and the food here is *way* better than last week!