Innovation Labs

We're really off to a good start here at the Forest Hills hotel. Yesterday was as fascinating as ever, with the initial 'good cop, bad cop' assessments of the ideas by other teams.

It always amazes me how an idea changes just through the process of telling others about it - then to hear your idea read back to you in detail, alters in many respects what you thought you were pitching.

We're already seeing the blog entries coming in from the team, Fearghas from Forthview Research Networks wrote:

Our first pitch went ok - we need to focus on the compelling content, a quick session at the end produced a few ideas. We are now talking about being an Ambient Media device - feedback was generally good, but we need to find the absolutely compelling content.

He's also kindly starting publishing his images to a pool over at flickr, which is well worth a look.