Open Innovation Calls - research
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14 Jul 2008 12:07pm
2008: Fiction & Entertainment Brief
In Fiction and Entertainment we are looking for an idea that can engage the nation. Using the opportunities afforded by multiplatform delivery we would like to see projects which encourage mass participation on a national scale. Successful ideas will not be too niche but can focus on one age group or demographic. The idea must have the ambition to grow into something that can allow large numbers of people to come together around. It can be a persistent presence or a time limited event.
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